Turn the people who care into the people who show up.
MMH x Lumi builds the strategy and communications that move people from caring about your mission to acting on it, whether that means giving, volunteering, or speaking up.
You know your mission best. Marketing is a different expertise.
The people leading mission-driven organizations know their community, their programs, and the change they're making. Marketing is its own discipline, with tools, platforms, and strategies that shift every year. Most teams do what they can with what they have, and it makes a difference. MMH x Lumi brings the marketing expertise, so that difference reaches further and moves more people to act.
A story that moves people to act.
Before any content gets made, we define the change you're creating, who it's for, and what you need people to do about it.
Impact Strategy
Name the change you create and the proof behind it.
Includes: Stakeholder workshops · Theory of Change and impact goals
Strategic Communications
One clear story about why your work matters and how people can be part of it.
Includes: Case statement · Content strategy · Annual report design
Fundraising Communications
Show funders and donors what their support makes possible.
Includes: Grant proposal narratives · Donor personas · Campaign strategy
What we run every month
Storytelling that moves people
The people and moments behind your work, each with a clear next step for whoever it reaches.
Community building
Content that gives people a reason to join in, share it, and come back.
Email and member communications
Updates that keep supporters close, so they're ready when you need them.
Event promotion and follow-up
Before, at the door, and after, so one night turns into a lasting connection.
Giving campaigns
Year-end appeals and giving days built around what a gift makes possible.
Where we come in
Rallying people around an issue
Messaging and a campaign plan that turn awareness into signatures, calls, or turnout.
Launching a season or program
An announcement plan that builds momentum and fills seats, spots, or rosters.
Your big event
Promotion before, sign-up capture at the door, follow-up after.
Year-end giving
Appeals built around the change a gift creates.
Grant season
Narratives that show funders what their investment makes possible.
Annual report
A report that shows the change you made and invites people into what's next.
How a month works
You tell us what's coming up
A short monthly intake with your programs, events, campaigns, and deadlines.
We build the month
Content calendar, captions, and designs.
You review
Nothing publishes before your team sees it.
We publish and promote
On your channels, on schedule.
You get a report
Monthly results tied to agreed-upon KPIs.
Tell us about the change you're working toward.
In a strategy session, we'll look at how your organization moves people from interest to action, and tell you what we'd fix first.